Facebook Page Monetization in India: Requirements and How to Qualify
How Indian creators earn from Facebook pages: in-stream ads, reels bonuses, stars and subscriptions, and how to reach the follower and 60,000-minute thresholds.
By the smmify team··2 min read
Facebook still pays Indian creators, and in smaller towns it often reaches more people than Instagram. Requirements change, so confirm in Meta Business Suite → Monetisation, but here's the general picture.
In-stream ads (video ads)
Historically the bar has been around:
- 5,000+ followers on the page, and
- 60,000 minutes viewed in the last 60 days, and
- 5 active videos.
The 60,000-minute requirement is what most pages struggle with. Longer videos, live streams saved as videos, and our 60K minutes watch-time packages are the common routes.
Other income
- Stars (fans tip during lives and reels).
- Subscriptions for exclusive content.
- Performance bonuses on reels, offered on an invite basis.
- Branded content deals through the Brand Collabs Manager.
Growing the page
- Post reels daily. Facebook pushes reels hard.
- Go live weekly and keep the replay.
- Use page likes and followers to get past an empty-looking page, with Indian options for local audiences.
- Share to relevant groups (without spamming).
Common reasons pages fail review
Reused or unoriginal clips, pages bought from someone else, and copyright claims.